Transition to the new ReMade logo and technical updates

Highlights

ReMade presents its new visual identity

The ReMade Foundation announces the introduction of its new visual identity, a step that accompanies the evolution of the certification scheme and strengthens the brand’s presence in the national and international circular economy landscape. The refresh encompasses both the graphic design and digital tools, with the aim of offering certified companies a clearer, more recognizable, and more functional system.

When the new website went online in November 2025, the ReMade Foundation introduced the new ReMade logo, which will gradually replace the previous version. At the same time, the labels applicable to certified products were redesigned: the new, more modern and versatile graphics are designed to be easily integrated into companies’ packaging and communication materials, improving consumer engagement and contributing to brand awareness.

Certification bodies will apply the new logo to ReMade certificates according to the transition rules agreed upon with the Foundation.

Regarding ReMade labels, starting in November 2025, the Foundation will issue new labels with the new logo to certified applicants.

It is important to note that the previous logo remains fully valid until the certificate’s natural expiration: its effectiveness does not cease simply because the Foundation has adopted a new graphic identity.

The new ReMade Technical Standards2.1_2025 have been published.

Along with the updated visual identity, the Foundation has published the new Technical Standards version 2.1_2025, with the specific changes and necessary updates required by regulations and market needs. All changes have been shared with the Certification Bodies and Accredia.

The new Technical Standards will be applied by the Certification Bodies once they have completed the transition process with Accredia. The updated documentation is available in the Technical Documentation section of the website www.remade.it and includes a Guide to Changes, with a detailed list of the updates introduced.

As with the previous logos, the use of the new logos is governed by the new Technical Standards for Trademarks (ReMade and ReMade in Italy), which have been completely updated with new logos, trademarks, and labels.

A more robust system for a growing brand

These innovations represent an important step towards making ReMade certification even more recognizable, reliable, and aligned with the needs of businesses and the national and international market.

The Foundation will continue to support certified companies on this journey, with the shared goal of promoting verified recycled materials and combating all forms of greenwashing through clear and verifiable technical tools.

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